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    Business – Value Whispering: The Smarter Way to Market Your Small Business By Melitta Campbell

    Value Whispering: The Smarter Way to Market Your Small Business
    By Melitta Campbell
    Publisher: Candy Jar Books
    Published: January 26, 2026
    ISBN: 9781918097573
    Genre: Non-Fiction, Business/Entrepreneurship/Marketing/Small Business

    If your dream clients don’t understand your value, they won’t buy from you – no matter how good you are or how many certifications you have.

    Too many talented, service-based entrepreneurs stay stuck, wasting time and energy on marketing that feels complicated, inauthentic or designed for someone else.

    Value Whispering changes that.

    In this refreshingly practical and empowering book, award-winning business coach Melitta Campbell shares her proven blueprint for marketing and selling your services in a way that feels authentic, calm and effective.

    You’ll learn how to:
    * Discover and articulate your unique value through clear, confident communication that makes your message stand out,
    * Design offers that feel natural to deliver and easy to sell,
    * Attract and convert dream clients through meaningful marketing and sales conversations that build trust rather than pressure,
    * Create a calm, professional client experience that leads to retention and referrals,
    * Build a business that grows sustainably, without burnout or bravado.

    Rooted in empathy and backed by real-world results, Value Whispering gives you the structure, mindset and confidence to grow your business by treating marketing and sales as learnable communication skills, not personality traits.

    Because when your marketing, sales and client experience work in harmony, success starts to flow naturally.

     

     

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    About the Author

    Melitta Campbell is a business coach, bestselling author and creator of the Value Whispering approach to marketing and communication. Known to many as the Value Whisperer, she has spent three decades helping leaders and entrepreneurs find the clarity, confidence and language to express their true value with ease.

    Her career began in the corporate world and later evolved into a consultancy where she supported organisations of all sizes as a communications and leadership expert. Through this blend of internal and consulting work across the private, public and global NGO sectors, Melitta saw firsthand how people flourish when they understand themselves, believe in their unique value and allow that belief to shape not just their words, but how they show up, make decisions and build relationships.

    This insight became the foundation of her Value Whispering system: a compassionate, practical framework that helps people uncover the strengths at the heart of their work and translate them into clear, confident communication that feels natural. Through her coaching, workshops, books, TEDx and global speaking engagements, as well as The Art of Value Whispering podcast, Melitta has guided thousands of individuals to market and grow their businesses in a way that honours who they are, not who they think they’re supposed to be.

    Melitta is driven by a simple belief: when people truly believe in their value, expressing it becomes effortless, and that that authenticity creates meaningful ripples in their communities, families and industries. She is especially passionate about empowering more women to step forward with confidence and contribute their brilliance to a world that urgently needs their perspectives. Women’s voices have been missing from many of the systems and decisions that have shaped our societies, and Melitta is committed to helping close that gap so our future is more balanced, resilient and human.

    Originally from Wales and now based in Switzerland, Melitta lives with her husband, two daughters and Isla, their good-humoured and ever-supportive dog who keeps the whole household smiling.

    This book is an invitation to slow down, tune in and discover what makes you remarkable. As you continue your journey, Melitta hopes you’ll share these ideas with others and trust that when you consistently whisper your value, you create a legacy that reaches far beyond your work and into the lives of others.